In a dazzling display of integrated marketing communications prowess, Cirrus sales folks rang my phone just minutes after my email invitation from regional sales rep, Boni.
On the phone was Sue, at the company's headquarters in Duluth.
Sue, who was very pleasant, wanted to know if I had any follow-up
questions on the Cirrus info pack I was sent recently.
I told her that my only question was, "Where's the demo ride I was promised?"
Sue confessed that although the offer for the free flight is "real",
sometimes you, meaning me, have to "push a bit" to make it come true.
The reason? "Sometimes you get a kid who wants to go up."
Kids don't have a couple hundred $K to plop down on an airplane, unless they're in High School Musical. (Neither do I, but that's another story)
What about my ride? Sue tells me to contact Boni (who is a "he", in case you
were wondering).
Showing posts with label Cirrus. Show all posts
Showing posts with label Cirrus. Show all posts
Tuesday, October 9, 2007
Monday, October 8, 2007
Free Flight in a Cirrus? Fuhgetaboutit!
Turns out the offer for a free flight in a Cirrus
was just a tad misleading (see earlier blog)....
On 18 September I received a Cirrus information packet
and letter from Boni Caldeira, regional manager for the
company, who informed me that if I have "any questions
or need any additional information on these airplanes or
how to place an order," I should call him.
Not one word about a demo flight anywhere in the nice
four-colour info pack. What's the deal, Cirrus?
The ad clearly says, "Cirrus wants to take you flying!" does it not?
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